One day, a young artist complained to his
mentor, “I don’t get it. Why is it that I only
take one day to create this painting but
it takes me a whole year to sell it off.”
His mentor then replied, “Reverse the process.
Take one year to create the painting and you
will only need one day to sell if off.”
This young artist later became very famous.
His name was Picasso.
This is one of my favorite stories because
it gave me a powerful insight into marketing.
“Be so good at what you do that
the world cannot ignore you.”
To me, mastery is the best form of marketing.
More so today because we have all at one
point being tricked by marketers who over
promise but under deliver.
These days, words don’t matter as much
as real results…
… which is why if you want to play the
long game and save all your advertising
money, INVEST IN YOURSELF.
Be the BEST in (insert your field).
Spend time deepening your knowledge.
Invest money to sharpen your skills.
Hang out with the best in your field.
Clock the 10,000 hours of mastery so that one
day the world will lose its breath watching you
do what you do.
Your #1 fan,
P.S. Do you know that October is a month
of mental health awareness?
This is why I invited a mental wellness
expert to teach you how you can better
manage your negative thoughts and stay
joyful as often as you can.
Since we put out this episode, we have
been receiving tons of positive reviews.
I think you will love this one!